Time is one thing you constantly find yourself running out of when you’re a small business owner. Finding time to be present on various social media platforms as well as trying to stay consistent and posting often will have you wondering what time is left in the day for anything else. But you do it because you want to build up your follower base and you also know that the biggest advantage in posting to social media platforms is in driving traffic back to your website and showing that you are a trusted expert or that your product is quality.

There are hundreds of apps out there that you can consider to help you in freeing up some of your time as well as growing your social media accounts. I’m not going to list 100, but here are 12 that I recommend. I have tried all of these social media marketing tools and continue to use some of them in my every day schedule. If you have any questions about any of them, feel free to shoot me an email.

social media marketing tools

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There is no doubt that Adobe Photoshop is one of the most popular tools used by bloggers and entrepreneurs alike. There is also no doubt that Photoshop isn’t the easiest program for a newbie to tackle. The learning curve is large and it is more costly than most platforms (requiring an monthly fee). Photoshop is definitely a staple for me, but if you’re new to image editing and haven’t been able to grasp the ins and outs of Photoshop then here are some other programs that may be more user-friendly and cheaper!

photoshop alternatives

1. Canva

Canva is one of the newer image editing apps out right now. What’s great about it is that it helps you produce high quality looking images for your blog or social media in no time. Canva is really easy to use, allowing drag and drop. The app contains wonderful already pieced together design elements as well as stock photos to help you produce a great end product. Most of the elements are free and the costs for the elements that aren’t free aren’t expensive. You can also upload your own images if you want and apply everything from fonts, filters, icons, etc.

Other Info: Web based | Free for most features

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As I was working on my marketing materials for the StartUp Pro, I wanted to make sure that I designed a business card that was interesting and not as easily a throw away as with a paper card. I ended up going with a plastic business card. I have also been wanting to try the whole Iphone business card idea. I moved a few things around (like the time, battery, signal), but I love the way that they came out nonetheless. Read more